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Registration fee: $225
Public school teachers receive a $50 discount. To take advantage of this offer, please email us for more information. 

Group discount:
Register a group of five or more and receive one free registration.

To Register:
To register, complete the registration form. If you are paying by check or money order, print the email confirmation and mail it with your payment to the following address.

Brain Conference
Cary Academy
1500 N. Harrison Avenue
Cary, North Carolina 27513

Please make checks or money orders payable to Cary Academy and write Brain Conference in the memo.


"Problems cannot be solved by the same level of thinking that created them."

- Albert Einstein

"The imagination imitates. It is the critical spirit that creates."

- Oscar Wilde

"Creative minds always have been known to survive any kind of bad training."

- Anna Freud

Featured Articles

The Creativity Crisis


Published: July 10, 2010

For the first time, research shows that American creativity is declining. What went wrong -- and how we can fix it.

Back in 1958, Ted Schwarzrock was an 8-year-old third grader when he became one of the “Torrance kids,” a group of nearly 400 Minneapolis children who completed a series of creativity tasks newly designed by professor E. Paul Torrance. Schwarzrock still vividly remembers the moment when a psychologist handed him a fire truck and asked, “How could you improve this toy to make it better and more fun to play with?” He recalls the psychologist being excited by his answers. In fact, the psychologist’s session notes indicate Schwarzrock rattled off 25 improvements, such as adding a removable ladder and springs to the wheels. That wasn’t the only time he impressed the scholars, who judged Schwarzrock to have “unusual visual perspective” and “an ability to synthesize diverse elements into meaningful products.”

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Teaching Creativity, 2: Debunking the Mozart MythMozart

Myths about creativity can kill it!

In the 1980s, we taught a class on creative process at UCLA. Much to our dismay, many of our students accepted certain myths about creative invention that misled and demoralized them. The same myths cripple people in all walks of life. Debunking those myths can unleash creativity overnight, as the experience of one young man in our class testifies.

This young man - call him Sam - took our class to "rediscover" his creativity. In his first year of college he had written a chart-topping rock song for a well-known band. But in the attempt to come up with an encore, he found himself suffering from a profound case of composer's block. He wanted us to remove it.

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